Looking back on a successful charity bike tour and giving cancer survivors a space to tell their stories.
Each year, the Alberta Cancer Foundation (ACF) partners with Enbridge to host the province's largest cycling fundraiser, bringing thousands of Albertans together to raise essential funds for cancer survivors. Maven worked with ACF over the two-day event to capture footage of the tour, and help conduct interviews with survivors and family members. This footage was edited into an impactful video, emphasizing the importance of the event in raising money for Alberta's fight against cancer.